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Let’s chat about how we can help grow your brand.

Use the form or reach out via email, phone – we’d love to hear from you.

    You can also email / phone us directly

    Let’s Talk

    • Tony Trilford
    • 021 346 360
    • tony@surgesmc.co.nz

    Our Team

    Tony Trilford

    Managing Director
    30+ Years FMCG Experience

    Drives strategy and senior retail engagement with deep commercial and category expertise.

    Maree Trilford

    Operations Manager
    17+ Years FMCG Experience

    Leads operations across finance, systems, and field team management with strong commercial focus

    Backed by Decades of FMCG Experience

    With over 45 years of combined FMCG expertise, our leadership team has worked across every level of the supermarket channel — from head office strategy and category management to field sales and retail execution.

    We know what it takes to get products on shelves, grow market share, and deliver results in New Zealand’s competitive grocery landscape.

    Ready to take your brand to the next level?

    Partner with us to grow faster, reach more shelves, and boost performance — backed by expert strategy and deep FMCG know-how.